Tommy Hilfiger | Cadillac Formula 1® Official Apparel Partner

News| 16th February 2026
Tommy Hilfiger | Cadillac Formula 1® Official Apparel Partner
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As Formula 1® continues its rise as a global cultural force, this collection marks Cadillac Formula 1® Team’s arrival on the grid with Tommy Hilfiger as Official Apparel Partner, ahead of the 2026 season.

As the team’s exclusive fanwear partner, Tommy Hilfiger and Cadillac Formula 1® Team come together around one vision for American motorsport style. Rooted in TOMMY HILFIGER’s Classic American Cool style, the offering draws on the brand’s longstanding connection to the sport and reimagines timeless design codes with a confident, contemporary edge. It’s a fresh take on trackside dressing — shaped by belonging, self-expression and authenticity.

The fanwear range channels team pride through everyday silhouettes. Replica pieces echo the official team kit, from driver caps to T-shirts and polos, with the apparel elevated by moisture-wicking performance and precision detailing. A refined palette of co-branded colors including red, white and black, accented with metallic and chrome touches, reinforces a feeling of belonging and the spirit of race culture.

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