alice McCALL

alice McCALL

Location: Level 2

MondayM26 Jul10:00am - 7:00pm
TuesdayT27 Jul10:00am - 7:00pm
WednesdayW28 Jul10:00am - 7:00pm
ThursdayT29 Jul10:00am - 9:00pm
FridayF30 Jul10:00am - 9:00pm
TodayS31 Jul10:00am - 7:00pm
TomorrowS01 Aug10:00am - 7:00pm
26 Jul - 01 Aug
Accepts:
Emporium Melbourne Gift Card
UnionPay / 银联
ZipPay
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About

At the heart of alice McCALL’s uniquely feminie brand is the concept of ‘craft.’ Here, intricate detailing, an acute exploration of space, colour & the experimentation of fabric techniques – from hand embroidery to in-house designed laces speak to the chic, bohemian & unmistakably feminine designs that are signature alice McCALL.

Established in 2004, alice McCALL is the eponymous label of fashion designer, Alice McCall. The brand’s design aesthetic is driven by the overriding tastes and interest of Alice herself. The resulting product is playful, quirky and fun with a kick of sexiness. Alice’s love of vintage clothing can be seen throughout each collection with injections of flared silhouettes, belled sleeves and pastel tones.

Identifying a niche to create playful yet wearable feminine pieces with a focus on intricate detailing, in 2004 the alice McCALL brand was born when the label launched at Mercedes Benz Fashion Week.

alice McCALL AW21

Like your favourite mixed tape...

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Introducing alice McCALL’s SS20 Collection : FOLKLORE

Folklore is exquisitely feminine as...

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Opening Hours
Monday
10:00am - 7:00pm
Tuesday
10:00am - 7:00pm
Wednesday
10:00am - 7:00pm
Thursday
10:00am - 9:00pm
Friday
10:00am - 9:00pm
Saturday
10:00am - 7:00pm
Sunday
10:00am - 7:00pm
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